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Friday, December 06, 2019

New popular music degree will set students on path to entertainment industry | Creativity - Arizona State University

Mary Beth Faller, Reporter , ASU Now notes, Arizona State University is now offering the first bachelor’s degree in popular music in the state, creating a career pathway to a music industry that clocked $19 billion in sales in 2018.

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The popular music concentration within the Bachelor of Arts degree in music is for students interested in becoming singers, songwriters, laptop performers or composers, producers, engineers, or entrepreneurs in the entertainment world. The School of Music at ASU is now accepting applications for the program, which will begin in fall 2020, according to Heather Landes, director of the school.

“We’re preparing students with a skill set of how everything works in the music industry, as well as teaching them to be flexible, understanding that the music industry will continue to change,” she said.

Students will choose their own pathway in the multidisciplinary degree program, which will be based on the Tempe campus the first year and then offer courses on the Downtown Phoenix campus in 2021...

“Schools of music around the country predominantly are based on western art music models — classical music, orchestral music, opera, American art song, the American classical music of jazz,” Landes said. 
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Source: Arizona State University