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Monday, September 28, 2015

Teaching with LinkedIn by Patricia Pedraza-Nafziger

Photo:  Patricia Pedraza-Nafziger
"LinkedIn is a global social media service designed for professional networking with business colleagues or future prospects." according to Patricia Pedraza-Nafziger, BellaOnline's Distance Learning Editor.

Think of LinkedIn as a progressive method of discussing your work background and exchanging business cards, minus the actual cards. LinkedIn contains similar features to other social media sites, such as profile capability, security settings, application platform, and the ability to join groups. However, in addition to networking, LinkedIn produces superb search engine optimization results via Google so you can be easily found. This is important because job recruiters repeatedly use LinkedIn. You can advertise your talents or education within a particular field, or if you’re planning on changing your career path, you can begin networking early to broaden your chances of landing your dream job...

Universities use learning tools to measure students’ learning success, and large corporations can also accomplish the same success with internal social media tools. In addition to creating a LinkedIn profile, during your classroom exercise, have students work together as a group via LinkedIn to collaborate on concepts that would benefit an organization if a social networking tool such as LinkedIn existed within their fictitious company. How could social media tools such as LinkedIn benefit corporate collaboration and learning, and what would be the measurable areas to validate the benefits? This is just one idea, but similar ideas could be developed to align with the course’s learning objectives. Either way, LinkedIn is a great tool to use to provide students with a taste of how the real world networks and shares knowledge.

Source: BellaOnline