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Tuesday, September 30, 2014

Huge growth in eLearning in Asia, market report says

"Booming enrolment in online higher education, rapid content digitisation, the rollout of national online education networks and teacher shortages in rapidly developing countries have led to huge demand for eLearning products, according to a just-released market research report on eLearning." continues University World News

Photo: University World News

Globally the market for so-called self-paced eLearning products reached US$42.7 billion last year, and is projected to reach US$53 billion by 2018, according to the research report by United States-based international research company Ambient Insight.

While the US leads sales, Asia is the second largest market with revenues from eLearning products in Asia projected to reach US$12.1 billion in 2018, up from US$7.9 billion in 2013.

Seven out of the top 10 countries with the highest eLearning growth rates in the world are in Asia – Myanmar, Thailand, Malaysia, Vietnam, Indonesia, Nepal and Pakistan – with growth in these countries above 30%, the report said.

“Myanmar has the highest growth rate in Asia at a breathtaking 50.2%, followed by Thailand and Malaysia at 43.7% and 42.3%, respectively,” said Sam Adkins, chief research officer at Ambient Insight.

Revenues will more than double in a dozen of the 21 Asian countries analysed and triple in nine of them, in part boosted by a huge amount of private investment going into learning technology companies in Asia, the report predicted.

Countries outside Asia with high growth in eLearning are Ethiopia and Mozambique in Africa, and Slovakia in Europe, with Africa described as the most dynamic eLearning market in the world.

Source: University World News

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