"Evolution of online learning forces business schools to rethink how they
deliver content, as competition with innovative digital providers heats
up." continues BusinessBecause.
The digital revolution in education is in full swing, spearheaded by online companies deploying technology that is disrupting the sector with courses on everything from data analytics to advanced accounting.
Digitally focused education companies such as Coursera, the Mooc or massive open online course developer and 2U, whose tech powers business school programs on the web, have emerged in the past decade along with dozens more who are shaking up the traditional university.
The evolution of online learning has forced business schools to rethink how they deliver their content. Tech has enabled schools to provide flexible learning solutions by beaming lectures directly to computers and mobile devices.
The trend now is to blend campus teaching with web solutions that replicate the same engaging and energetic peer learning found at the likes of Harvard, Stanford and MIT.
William Lamb, dean of the graduate school at Babson College, which specializes in entrepreneurship, says there will be more innovation of delivery models and program features over the next decade.
“Any format that addresses students’ need for flexibility will be crucial in the future,” he says.
Some business schools are “flipping” their MBA programs online, while the developers of Moocs such as edX and FutureLearn have created thousands of digital courses, reinventing the education market. But most are mixing face-to-face contact time with virtual learning environments.