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Monday, December 05, 2011

The do’s and don’ts of social media by Colette Mason

Colette Mason rounds-up her series on social media skills with a recap on the do's and don'ts.
Let’s end our social media mini-course with a quick review of what we’ve covered and some of the important learning points we’ve mastered together.

Now we've completed the mini-course, you should have plenty evidence, examples and strategies to show that you can use social media effectively in your business.

It might take a little while to put a strategy together that you feel comfortable with, but it is possible. Try to bear in mind it's simply an online version of offline networking and marketing that you’re probably already doing. Always remember people buy from people and so personal connections and referrals – whether they come from social media or a traditional business breakfast meeting - can be very useful for boosting your profits.

Social media makes it easier for you to identify people who are beneficial to your business because people freely share information about themselves. Just like you might attend a trade show to meet new business people you have something in common with, you can replicate this process quickly and cheaply using social media strategies.
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If you’ve got any questions or suggestions for how to make the course better – let me know that too.
Contact Colette Mason

About Colette Mason

Photo:Colette Mason

She runs an international online consultancy which shows businesses and entrepreneurs how to use the internet and social media to boost their business online. With an IT background, which started in support and development and moving on to usability and online marketing techniques, she has worked on some of the biggest projects in Europe. Colette is also author of Social Media Success in 7 Days.
For more information please visit: www.socialmediasuccessin7days.com.

Source: TrainingZone