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Saturday, February 19, 2011

viaLearning “Product and Sales Training” mLearning Courses on the Rise

viaLanguage, a leading provider of multilingual solutions for global businesses, today reports that its new e-learning division, viaLearning, is experiencing a significant increase in demand for web and mobile e-learning sales channel training solutions. Some of the clients viaLearning has started working with include: General Mills, Intel, Cisco, AT&T and Waste Management.

A new report by Ambient Insight called, “The US Market for Mobile Learning Products and Services: 2009-2014 Forecast and Analysis” states that the US demand for mobile learning is growing by a five-year compound annual growth rate (CAGR) of 18.3% and revenues will reach $1.4 billion by 2014. Global financial services firm Morgan Stanley estimates that “by 2015, more users will connect to the Internet via mobile devices than by desktop PC.” For this reason, many predict a continued rise in the use of mobile devices for learning.

Brandon Hall Research, publisher of the 2010 study, Emerging e-Learning: New Approaches to Delivering Engaging Online Learning Content, describes how “Nike’s Sports Knowledge Underground (SKU) uses mobile learning to train retail partners during the holiday season — a crucial financial and business period for retailers. Mobile learning enabled Nike to provide flexible, on-demand just-in-time training that helped resolve the challenges of many retail salespeople. Such challenges include limited payroll hours, high turnover and more part-time employees with less Nike product and selling knowledge.”

About viaLearning
viaLearning is a leading provider of e-learning services for global companies. Fortune 500 companies rely on viaLearning to develop rapid e-learning and custom learning programs on-time and within budget. viaLearning’s expertise in localization coupled with an experienced, process-oriented team ensures the right course is developed to meet the dynamic needs of a global workforce, partners and customers. Clients include: Barclays, Right Management, Kraft Foods via The Ken Blanchard Companies, Yahoo!, Nike, BlueTech, St Jude Medical, Cisco, CitiGroup and Microsoft.
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Source: WebWire