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Wednesday, December 06, 2017

28 Top Business Books to Get Ahead In 2018 | Entrepreneur

Photo:  John Rampton
"Reading is both a leisure activity and a strategically important self improvement strategy" notes John Rampton, entrepreneur, investor, online marketing guru and startup enthusiast. 

Photo: Westend61 | Getty Images

Reading has been noted as one of the primary habits of ultra-successful people, with magnates like Warren Buffett reading hundreds of pages each day and Bill Gates consuming numerous books each year.

Scientific evidence also points to reading as a way to significantly improve in terms of health and wellness factors such as mental acuity, stress levels, sleep quality, empathy, and positivity. Over the past year I’ve made it a habit of continual reading. Whether it be books on this list who I’ve come to love and admire or new books that I’ve gotten a sneak peak, each one will help you grow.

Pick up some great business books to ensure that 2018 starts correctly and stays successful. Here are 28 business books to add to your tablet or nightstand:

1. "Outside Insight: Navigating a World Drowning in Data," by Jørn Lyseggen. Conceptualized by author Jørn Lyseggen, who also serves as CEO of media intelligence company Meltwater, Outside Insight shifts company leaders’ focuses away from historical internal data and toward external information.

When leaders do this, they will become able to benchmark against the competition; make more strategic, forward-thinking decisions; and stay one step ahead of competitors in 2018.

Related: How Do Your Reading Habits Compare to Elon Musk's, Mark Zuckberg's and Warren Buffett's?

2. "Hug Your Haters," by Jay Baer. 
"Hug Your Haters" by Jay Baer is the first-ever customer service book for modern times, bringing to life the realities of customer expectations in the social media era.

Baer wants to help readers move on from legacy forms of customer service like telephone and email and move into 2018 armed with methods for delivering on customer expectations — all in the public’s view online. The book also covers how to embrace complaints, turn bad news into great news, and transform haters into ambassadors for a brand.

3. “Superconnector: Stop Networking and Start Building Business Relationships That Matter,” by Scott Gerber and Ryan Paugh. 
Superconnector” is the next stage in the evolution of networking, thanks to changes shaped by social media and the idea of social capital. The “superconnector” set of habits is where networkers should focus their energies, as superconnecting is about truly understanding the power that comes from building certain relationships, including how putting certain people together amplifies success and leads to innovative solutions...

So much to read, so much time. Yes, this is a lot to read, but there’s time to cover all of these business books and more. That's because you will make time. This is an investment in yourself and your business. As such, you generate a sizable return from the advice and knowledge from these pages and great minds.
Read more... 

Source: Entrepreneur


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